Come May this year, the 63rd edition of the annual Eurovision Song Contest won’t be the only thing causing a splash in Europe. Along with welcoming the new king or queen of kitschy European pop music, EU citizens will also be welcoming a new regulation that promises to protect their personal data — the GDPR. Just think about everything you do online that requires you to exchange personal information. Whether it’s online shopping, using social media, or communicating with your colleagues about project work on Zenkit — you do all this without giving it a second thought. But have you stopped to think about where exactly all your data goes, and whether or not it’s being handled in an ethical manner? The GDPR aims to ensure your data is always protected. In this article, we’ll uncover what it actually means, and delve into its impact on individuals and businesses.
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