MapTrack is an analytics and research tool that uses geolocation to identify exactly where your web traffic is coming from. Once we find a visitors location, we display it on a map and give you the street address. Our mission is to help people and businesses make the best decisions by collecting the most accurate information. Conventional tools use inaccurate methods of collecting location, like IP Addresses. And identifying suburbs with IP Addresses is incredibly inaccurate. We are excited to offer you MapTrack.